Programmatic Media
Programmatic advertising’s ever growing presence in Canada continues to change the way digital media is bought and sold. In 2021, it was estimated that programmatic accounted for 80%+ of all digital display ad spend and that number is expected to continue to rise. Get up-to-speed on the basics of programmatic and much more with our all intensive live course taught by industry experts from both the sell and buy side.
Learning Outcomes
- Understand how programmatic advertising works and where it fits in the current digital media buying process.
- The various methods buyers and sellers can use to buy programmatically.
- How data can be sourced and used in programmatic advertising.
Date | Time | Language | Venue |
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Oct 26 & 27, 2022 | 10:00 am – 5:00 pm | English | Virtual |
***Day one of the course will run from 10am to 5pm, day two will run from 9am to 12pm***
Please complete your registration below